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Introducing Animated Characters In eLearning


Add One other Dimension To Coaching With Animation

Whereas all of us might agree that an eLearning program’s basic aim is to impart info, there are quite a few methods to realize that aim. Extra necessities for on-line coaching success embrace understanding the viewers and understanding their particular wants, from each a branding and a coaching standpoint.

Solely when these objectives and aims are clearly outlined do you have to start to formulate a plan to current particular info in a approach that can curiosity, have interaction, and stimulate your viewers.

Beforehand, we outlined a number of distinctive methods to encourage your audience to have interaction along with your eLearning program. Some strategies embrace message boards, fast polls, competitions, and promotions.

Now let’s speak about including animation to the combo.

Creativity Sparks Studying

Studying, each as a baby and as an grownup, must be memorable. When introduced in the fitting approach, company coaching sticks with you and results in mastery of the subject, elevated confidence, and extra experience in a given space. These outcomes are important in coaching introduced by means of an eLearning program; in any other case, the trouble is wasted.

The reality is that no coaching expertise will be efficient if it is uninteresting. And, as a result of people study in numerous methods, any instruments we use to advertise engagement, enthusiasm, and understanding are worthwhile. We’re at all times searching for new and higher methods to make studying thrilling and pleasant. Utilizing animation has confirmed to be some of the efficient methods of attaining each.

Megan Rojas, Principal at Let It Roar Artistic, has produced animated characters and the worlds through which they exist for our Program. She refers to using animation in eLearning as “edutainment,” or schooling leisure, a time period that we admire and endorse.

As Rojas explains, animation delivers info in an entertaining approach and is geared towards what appeals to people immediately and the way they course of info. By wrapping info in a narrative, you start to create an emotional attachment to one thing. Creating an animated world is what attracts individuals in, will get them engaged, and on the identical time, communicates important details about your product, or service, or subject space.

Why Animation Works

Early on in our Program, we used animation by means of a personality who got here out of a sport to speak about the advantages of know-how. Our animation efforts have developed by means of the years, and now it’s an integral a part of our design and coaching supply.

Animation is what individuals are most aware of immediately, in accordance with Rojas. Characters, significantly acquainted ones, can help you do extra theming of a coaching marketing campaign delivered by means of an eLearning platform.

We are able to create a thematic expertise that ties the background, structure, and web page look into the character’s world. Rojas explains {that a} sturdy story component not solely retains the viewers engaged, however additionally it is a wonderful instrument for gaining engagement.

In work environments with loads of turnover, animation may also help to retain long-term workers as a result of they change into invested within the story. New parts are revealed to maintain contributors returning to the Program. New workers change into intrigued by the story and characters, producing curiosity, pleasure, and engagement.

Animation could make the model extra approachable. While you wish to interject enjoyable, sarcasm, and hilarity into your coaching materials, it’s simpler to ship by means of an animated character than a “speaking head.” We frequently pair animation with a quiz. We are able to monitor views, gauge coaching effectiveness, and analyze quiz completions.

Printed supplies incorporating the characters can reinforce key messaging, reveal codes for prizes, and extra. Acquainted characters will be instantly recognizable personalities of your eLearning program and generate pleasure that’s generally tough to provide in different methods.

The Nuts And Bolts Of Animation

An thrilling side, in accordance with Rojas, is that almost all any eLearning platform can embrace animation. It’s merely a video file that simply inserts into an eLearning module.

An animator might want to know your coaching’s goal, together with key messaging, Calls-To-Motion, and desired outcomes. Focus on how animation can ship the messaging and desired lead to an interesting and entertaining approach.

Animation does require a full measure of creativity. Rojas gave a quick clarification of the steps concerned and the data wanted within the animation course of. A few of these embrace:

  1. Create the world, the characters, and add persona by means of a inventive author.
  2. Create the fabric the viewers must study by means of a technical author.
  3. Produce a voiceover of the script.
  4. Arrange scouting photographs of characters and property (backgrounds, setting parts, props, and so forth.)
  5. Create an animatic or tough edit by merging the audio recording and scouting photographs.
  6. Generate the movement seize of physique motion and facial expressions.
  7. Assemble and render out characters.
  8. Ship the video file for importing to the eLearning platform.

Right this moment’s animation will be as easy or advanced as wanted. We now have had nice success with our Program’s recurring characters Hack & Slash, each as animated characters and in 3D still-shot codecs.

This dynamic duo helps us generate extra engagement, pleasure, and leisure whereas delivering important details about Intel® merchandise to our retail companions and their gross sales associates.

There is no such thing as a doubt in regards to the general worth animation gives when used as a coaching and educating instrument.

Construct “Comeback” With Animation

Tales are important to creating partaking content material and coaching supplies. Animated characters can uniquely assist inform your tales, permitting the viewers to enter a visually thrilling world and change into an integral a part of that new setting. The characters change into nearly like associates, and also you’ll discover that totally different contributors will relate to them in attention-grabbing methods.

Animation can construct loyalty and generate a brand new degree of engagement, describes Rojas. Individuals come again for the coaching, however in addition they return as a result of they wish to sustain with the story. It’s an efficient instrument that broadens the scope from solely delivering coaching materials to serving different functions reminiscent of recruiting new contributors to your program or driving engagement throughout important gross sales intervals.

Animation is yet one more approach we try to breathe new life into the core pillars of our Program. It helps on all ranges to advertise studying, encourage communication, construct a neighborhood, and ship distinctive rewards for collaborating. Plus, it is among the best methods so as to add the component of enjoyable to coaching. What eLearning program couldn’t use that?

Notices and Disclaimers

© Intel Company. Intel, the Intel brand, and different Intel marks are logos of Intel Company or its subsidiaries. Different names and types could also be claimed because the property of others.


eBook Release: Intel® Retail Edge Program

Intel® Retail Edge Program

We’re a model advocacy and eLearning program for retail gross sales associates designed to drive engagement throughout key promoting seasons. Over 500,000 associates from main digital retailers have accomplished over 20 million coaching modules up to now.

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